What's Inside the Autumn 2008 issue of HR MAGAZINE?

Why Advertise in HR Magazine?

Advertising in HR magazine just makes sense. Our no nonsense, cost effective advertising packages get your company noticed by highly targeted key corporate decision makers.

• Largest circulation of any HR publication in HK
• Targeted niche market to HR Directors, HR Managers & CEOs
• Exposure at high level HR events and HR award ceremonies
• Reach HR professionals throughout the region (target audience has high personal spending potential and company decision-making and budget allocation power).
• Two-pronged incentive for target audience to read and keep this magazine: professional updates plus training modules
• Respected corporate training partner providing outstanding materials that are indispensable learning and reference tools for the target audience.
• Ongoing circulation and usage of magazine as readers explore training modules
• Exposure on newsstands and in quality bookstores throughout HK, Macau and Pearl River Delta
• More than a magazine – copies of the publication will be kept on file permanantly as a training resource. This builds to form a comprehensive set of training materials long after the issue date, providing sustained exposure with a very long shelf life
• Direct mail circulation of 10,000
• Huge extended reach via secondary readership of corporate staff (300,000+)
• Unique subscription offers linked to tailor-made corporate training packages.
• Cost effective: reach target audience and decision makers directly through a respected platform for HR experience sharing and corporate training.

Live Database

Our live database is physically verified on a daily basis. Every month, physical copies of the magazine are sent via direct mail to all subscribers and all returns are monitored. Dedicated staff members immediately follow up and check why any magazines are returned - usually due to the relevant staff member leaving the company, or the company moving address. Then the database is immediately updated and the new contact person, address and e-mail information is uploaded onto our database. The latest magazine issue is then immediately re-sent to the subscriber. This monthly verification of the database means it is consistently accurate and we can guarantee that 99% of all magazines, mail shots and EDMs get through to the intended recipients.

[Click here to view the latest demographic data]